What do you want your dream to do, and how can you sustain it?
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Introduction
When you decide to start a business, it can be an exhilarating, challenging, and meaningful experience. Your dream is in front of you, but without a vision for where it can go, how to build, and how to sustain it, the process can quickly become overwhelming.
In this section we will review how to get started with entrepreneurship, why entrepreneurship is for everyone regardless of immigration status, working for yourself as an independent contractor, what social entrepreneurship is, the vision and mission of your business, and California laws that may affect your business. Let’s get started!
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GETTING STARTED WITH ENTREPRENEURSHIP
GETTING STARTED WITH ENTREPRENEURSHIP
Being a business owner could mean selling goods or offering professional services (as an independent contractor). If you want to start your own business but you are not sure where to start, consider the two following questions:
What kind of skills do you have?
Think about the types of services you might be able to offer. What skills, experience, or other assets do you have that you can share and charge for? Thinking about your skills and strengths, and which of them excite you the most, can give you a good sense of which direction you might take as a business owner
What is your passion?
Why are you interested in a particular kind of work? Maybe you love music, cooking, photography, or working with numbers. Maybe you have a skill you learned a long time ago that you can use to make extra money. Or, maybe people are looking for a talent just like yours. Whatever it is, your reason for becoming a business owner should be something that excites, motivates, and rewards you personally and financially. f you’d like to keep exploring different opportunities, use this Independent Contractor Brainstorming Worksheet.
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Legal considerations
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The Immigration Reform and Control Act of 1986 (IRCA)
The Immigration Reform and Control Act of 1986 (IRCA)
Since 1986, federal law (IRCA) requires employers to verify that employees are legally authorized to work in the United States. Under IRCA it is illegal to knowingly employ unauthorized workers in the U.S. Those who knowingly hire undocumented individuals, may face civil fines, criminal penalties, or debarment from government contracts.
An exception to this rule, however, is that an individual or entity is not required to obtain an I-9 form from independent contractors or sporadic domestic workers. Therefore, Independent contractors and business owners may not have to provide work authorization to provide their services or sell their products.
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Independent Contracting
Independent Contracting
Leveraging your expertise, skills, abilities, certifications, and professional and academic training to offer professional services is typically referred to as independent contracting. Working as an independent contractor is a great way to earn a living or to make extra income. Many people choose independent contracting as their full-time career because they have the autonomy to establish their own way of working. Independent contractors do not need work authorization or a Social Security Number (SSN). As an independent contractor, you own your own business and are considered self-employed.
Here are some examples of independent contracting professional services:
- Accounting
- Computer Programming
- Graphic Design
- Photography
- Real estate
- Website Design
- Writing and editing
The ability to provide these services requires experience, passion, and in some instances, licensing or educational attainment.
Here are some helpful tips to get you started as an independent contractor:
- Make sure that the work you want to do follows the independent contractor IRS and state guidelines.
- Know the legal aspects of working as a contractor.
- Research similar types of work so you know the standard rate for your services.
- Promote yourself via social media platforms.
- Get active in your local business community to meet prospective clients
- Get familiar with writing contracts and make sure you sign a contract with every client.
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Social entrepreneurship
As you get ready to obtain new clients, promote, or grow your business, it’s important to understand the need your business is addressing. Through social entrepreneurship, business owners are providing solutions to address a community need and promote change.
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What community or customer needs are you addressing?
Your business is the solution
What community or customer needs are you addressing?
Consider the following questions to help you understand what social need you are addressing:
- What is the customer problem that your business will solve?
- How will your business provide value to or improve the lives of your customers?
Below are some examples of how businesses create social change or meet community needs:
- Homemade products that are more environmentally friendly than mass-produced goods
- A percent of all sales is given to a scholarship fund
- A nonprofit organization that serves immigrants
Your business is the solution
Your clients are coming to you looking for a solution to their problems or needs. By understanding your client’s needs you can improve your products and/or services. Think about what products and/or services you provide and the benefits they provide your clients.
For example:
- A barbershop provides personal care to clients and raises their self-esteem.
- A design company offers logos and design work to small business owners who are not tech savvy.
- A food truck serves homemade, affordable food in a low-income neighborhood.
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Vision, Mission, and Business description
The vision and mission of your business
What is your dream for your business? Is it to successfully provide for yourself and your family? Create lasting value to your community? Answering these questions will help you create the vision and mission of your business.
The vision of your business is defined by its purpose and what you want for it in the future. For example, a chocolate vendor’s vision might be:
“To promote and honor the Mesoamerican origins of chocolate in the Bay Area.”
Your mission is how you will achieve your vision. For example:
“To share the taste of Mesoamerican chocolate by using high quality ingredients sourced from small farmers in Latin America.”
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Elevator Pitch
Elevator Pitch
You are the best sales person and representative of your own business. You need to be able to briefly and clearly explain who you are, what your business does, and your business needs. One method is to create an elevator pitch. The purpose of an elevator pitch is to “sell” your business in less than 30 seconds and grab the attention of your potential clients and others. Here’s an example of an elevator pitch for a meeting with a potential client:
Hello, I’m Daniela Vargas. My company, Vargas Designs, provides professional logo and design work to small businesses at an affordable cost. If you need a new logo or design for your business, please contact me at email@email.com.
Try following this template to create your elevator pitch:
Hello, I’m [ your first and last name ]. My company, [ company name ], provides [ your services/products ] to [ your target market ] by [ your solution ]. [ Ask ].
Here are some tips to help you get started:
- State who you are and introduce your company.
- Tell the person you’re speaking with exactly what you or your company do. Give an example of the services you offer!
- Describe how you, your company, or your product meet a social need.
- Wrap it up with an ask. Be clear about what you are looking for!
Practice your elevator pitch as much as you can! Take note of what works well and what you can improve.
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California laws
There are two laws that protect the rights of undocumented entrepreneurs in California– SB1159 and AB2184. We will also discuss AB5 for independent contractors in California.
Learn about the laws below:
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Senate Bill 1159 (2014)
Assembly Bill 2184 (2018)
AB5 (2019)- The ABC Test
Senate Bill 1159 (2014)
SB1159 allows individuals to apply for a professional license in California using an Individual Tax Identification Number (ITIN) across all CA 40 license boards. Here are some examples of professional licenses:
- Accountant
- Architect
- Barber
- Lawyer
- Manicurist
- Occupational Therapist
- Real Estate Agent
Assembly Bill 2184 (2018)
AB2184 allows individuals without a social security number to obtain a business license (also known as a Business Tax Certificate) in California. This law requires local governments (city and county) to accept any of the following alternative numbers in lieu of a SSN for a business license application:
- CA driver’s license
- CA identification number
- Individual Taxpayer ID (ITIN)
- Municipal ID
AB5 (2019)- The ABC Test
The Internal Revenue Service (IRS) Common Law Rule determines who is an independent contractor or an employee. In California, independent contractors are subject to AB5, the “ABC Test”.
Under the ABC test, a worker is considered an employee and not an independent contractor, unless the hiring entity satisfies all three of the following conditions:
- The worker is free from the control and direction of the hiring entity in connection with the performance of the work, both under the contract for the performance of the work and in fact;
- The worker performs work that is outside the usual course of the hiring entity’s business; and
- The worker is customarily engaged in an independently established trade, occupation, or business of the same nature as that involved in the work performed.
In California, willful misclassification of workers can result in civil penalties, between $5,000 and $25,000 per violation.
More information about these guidelines can be found in the IRS Employer’s Supplemental Tax Guide (Publication 15-A).
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Additional Resources
If you’d like to keep exploring different opportunities, use this Independent Contractor Brainstorming Worksheet.
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Business Licensing and Permits
Registering a Business Name
Working For Yourself Resources
Business Licensing and Permits
- Cal Gold (CA) – This website assists you in finding appropriate permit information for your business. It also provides contact information for the various agencies that administer and issue these permits.
- State Licenses and Permits, SBA
- E4FC’s Career License Opportunities for All!
Registering a Business Name
Working For Yourself Resources
- Immigrants Rising’s Introduction to Working for Yourself Guide
- Immigrants Rising’s Guide to Professional Licensing
- Small Business Administration (SBA) Tips for Self-Employed & Independent Contractors
- Independent Consultant Network
- Freelancers Union
- Sample: Independent Contractor Agreement (California)